If you’ve been reading our posts for a while you may have noticed we’re trying a few new things. One of these ideas was . . .
August 2, 2016 // Read full article»
Every year we’ve updated a simple metric: resort social media fan and follower growth. We’ve been tracking this stat since . . .
July 26, 2016 // Read full article»
In a matter of days Pokemon GO has gone from zero to marketing hero for many small businesses eager to capitalize on the crowds the app . . .
July 19, 2016 // Read full article»
We’ve done a lot of analyses on subject lines over the years, covering everything from dollar signs and percentages to . . .
July 12, 2016 // Read full article»
You probably monitor your online reviews pretty carefully. You may even apply some advanced tools like sentiment analysis to see how . . .
July 5, 2016 // Read full article»
Online reviews. Some hotels live and die by both the good and the bad feedback guests post online. But what happens when you look at . . .
June 28, 2016 // Read full article»
We’ve looked at various aspects of email templates before, but a very common question surrounds a very common element: navigation . . .
June 21, 2016 // Read full article»
We’ve shared stats about whether a percentage discount gets more engagement than a dollar amount or whether a dollar discount is . . .
June 14, 2016 // Read full article»
There are quite literally thousands of tools available to help brands manage and analyze their social media accounts. But which ones . . .
June 7, 2016 // Read full article»
We’ve been asked this question a handful of times but didn’t have some of the tangential insights we figured would be at . . .
May 31, 2016 // Read full article»